Leverage QR CodesQR codes, also known as Quick Response codes, are bi-dimensional bar codes that allow you to capture pieces of information from any media. QR codes can be found on websites, banners, labels, magazines, and booklets, and other channels. When scanned through your mobile phone, you won’t need to wait much longer than a couple of seconds to learn everything about a product, service, or company.
Using a QR generator allows your company to acquire personalized codes that can be then transferred on the media channels you are already using. Therefore, clients won’t need to ask for information or spend time looking for more specific details anywhere else. QR codes have become increasingly more popular during the past years as the ideal search marketing strategy. However, today, they are taking on a whole other meaning that customers looking at having a touchless experience are appreciating.
Promote a New Delivery OptionThe human touch is what has made some industries as successful as they are today. For example, the hospitality industry has tried to launch several AI-led hotels, but travelers still appreciate the attention that a hotelier can supply. However, the human factor can also represent the highest risk for many companies, especially those that offer face-to-face services. While we are longing to return to normal, some strategies can help you ride the wave of innovations and start offering that much sought-after contactless experience.
One of the first steps toward a more touchless business is offering delivery options and virtual services. This can limit the level of human interaction and the possibility of contagion while increasing your clients' trust. While some businesses might not make the most out of this strategy, you can start implementing it within your local community and analyze the results. In most cases, this is an excellent way to retain older customers and gain new ones, while other businesses don’t offer deliveries.
Virtual MeetingsWhether you have enjoyed working from home or not, this trend is not going to leave soon. Indeed, it has been predicted that many businesses will have to deal with this new reality for a long time. In terms of consultations and meetings with clients, things might stay as they are for a while. Therefore, investing in a virtual meeting app or software can help you save on budget and ensure privacy and security.
Undoubtedly these changes will require you to level up your skills and understand better the opportunities that technological advancements are offering. However, the new touchless and contactless customer trend might remain in place for months, and it is paramount to keep the levels of trust clients have in your business high.